How to use Zaap Analytics

Zaap Analytics is a powerful tool that can help businesses make data-driven decisions and improve their performance.

This guide will help you to access and use Zaap Analytics efficiently.

To access Zaap Analytics

Click 'Analytics' menu from Zaap Dashboard

Here you can see all the stats of your Zaap Page

Traffic Graph

View the traffic graph to see how the volume of traffic to your Zaap page has changed over time. In order to improve the performance of your zaap page, you can use this to spot trends and patterns and make necessary adjustments.

Unique Visitors

Unique Visitors refers to the number of distinct individuals who visited your zaap page within a specified period of time (can be adjusted by using the filter option)

Impressions

Impressions refer to the number of times a visitor viewed your page. It's important to note that an impression does not necessarily mean that a visitor has interacted with the content in the page in any way. It simply means that the content was displayed on the visitor's screen


New Subscribers

New subscribers refers to individuals who have opted-in to receive email newsletters from you via filling the newsletter form.

Revenue

Revenue refers to the total amount of money from your zaap page within a specified period of time (can be adjusted by using the filter option)

Traffic Source

To find out where the visitors to your zaap page are coming from, check the data on traffic sources. This can assist you in determining which marketing channels are most effective for you and which ones may require more attention.

Traffic Location

To find out which geographical region the visitors to your zaap page are coming from, check the data on traffic location.

Traffic Devices

To find out which devices are being used to access your zaap page, check the data on traffic devices. This can assist you in optimising your page for the devices that your audience uses the most frequently.

Traffic Languages

To find out which languages your page visitors are using, check the data on traffic language. This can assist you in optimising your page for the language that your audience uses the most frequently.

Last Activity

This allows you to identify the country from which your page's visitors are accessing your page, as well as the time they visited, the device they used to access your page, and how they discovered your page.

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